Archive for the ‘Franchise SEO Strategies’ Category
How Important is SEO to Your Franchise Business?
Organic Search Engine Results Rule
Depsite the droves of search engine marketing businesses that will tell you otherwise, it has been proven time and time again that internet users (your customers) will click on organic (non paid) search engine results far more often than pay per click or sponsored ads like Google Adwords. In fact, roughly 80% of all clicks occur on the top 5 organic search engine results. The only way for your Franchise business to achieve these highly coveted placements is to provide what the search engine deems as worthy as a valid resource to the keyword or phrase entered in the search engine.
SEO is the only way to pro actively promote your Franchise visibility in the highly coveted top organic search engine results.
Why Does Google Search Matter to Your Franchise?
According to Comscore, as of February 2010, Google generates approximately 66% of all search engine activity. The remaining share of search engine activity is split between the other search engines…Yahoo, Bing, AOL, etc.